Welcome to your Marketing Team!

Welcome aboard to our marketing team! We are excited to have you join us. This onboarding document will help you get acquainted with the key marketing products and tools you will be using in your role.

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Overview: Google Ads is a powerful platform for running online advertising campaigns. It allows you to create and manage ads that appear on Google's search results, websites, and apps. Key Tasks: Create and manage ad campaigns. Define target audience and keywords. Monitor campaign performance.
Overview: Google My Business is a tool for managing your business's online presence on Google, including Google Maps and Google Search. Key Tasks: Set up and optimize your business profile. Manage reviews and ratings. Update business information.
Overview: Facebook Business provides tools for creating and managing your business's presence on Facebook and Instagram. Key Tasks: Create and manage your business page. Run and monitor ad campaigns. Analyze ad performance.
Overview: Facebook Ads allows you to create targeted ad campaigns that reach your desired audience on Facebook and Instagram. Key Tasks: Set up ad campaigns. Define ad objectives and targeting. Monitor and optimize ad performance.
Overview: Google Analytics is a web analytics service that tracks and reports website traffic. It helps you analyze user behavior and measure the effectiveness of your online marketing efforts. Key Tasks: Access and navigate Google Analytics. Create custom reports. Analyze website traffic data.
Overview: Local Listing Optimization involves ensuring your business is accurately listed on various local directories and maps to improve local search visibility. Key Tasks: Claim and verify business listings. Standardize NAP (Name, Address, Phone) information. Monitor and respond to customer reviews.
Overview: Website hosting is the service that allows your website to be accessible on the internet. It involves server management, domain registration, and website maintenance. Key Tasks: Understand website hosting plans and features. Manage domain registration and DNS settings. Troubleshoot hosting-related issues.

We hope this onboarding document helps you become familiar with the essential marketing products and tools you’ll be using in your role. If you have any questions or need further assistance, please let us know.

 

To get started efficiently, please ensure you provide the necessary access details as mentioned above. Welcome to the team, and best of luck in your marketing endeavors at Omnisence Digital!