Who We Are

Meet OmniSence Digital

Hello! We’re OmniSence Digital. A Local Minnesota Digital Marketing Agency. When you partner with us you can expect to collaborate directly with the people that are doing the nitty gritty work to grow your business. No more playing telephone, waiting days or weeks to get things done. Learn more about the team below.

Richard Edel II

CEO / Sales / Creative

Jacob Schmidt

Web / Project Manager / Creative

Andrea Stark

SEO / Advertising / Creative

Kaley Kaufman

Social / Content / Creative

Payton Johnson

Digital Creator / Content / Creative 

Large Service. Small Business.

OmniSence Digital was established in 2018 and is based in the Southwest Metro area in MN. Since the beginning our goal has been to help local businesses grow their online presence and step into the digital world with success. We provide digital branding and marketing services and specialize in utilizing Search Engine Optimization (SEO), Web Design, Content Creation, and Digital Advertising to give your business the competitive edge it needs to succeed in the ever changing digital world.

We are passionate about providing large company services with a small business touch. We know many businesses have had a negative experience when it comes to digital marketing, and we want to break the mold by providing all of our clients with:

Transparent and Honest Communication

No Long-Term Contracts

Custom Strategies

Monthly Reporting and Results

We Produce Happy Clients

When our clients are winning, we are too. See what our clients have to say about us.

In-House & In-Touch

We do all our web design, maintenance, photography, videography, drone, search engine optimization (SEO), and advertising services in-house; we don’t outsource! Our team of creative professionals has extensive experience and can help you strategize, create, and promote your business.

OmniSence Digital begins by analyzing where your branding currently sits to determine what’s working and what areas there are for improvements. After a strategize period we begin the creation process by building you a custom website complete with new UI interface and flow, branding, layouts, and sleek graphic designs. Once your business has a solid strategy, brand, and website, it’s time to promote it to potential customers and clients! From physical marketing materials to Google Ads, we do it all for you.

When you partner with OmniSence Digital you get a team of professionals dedicated to growing your business and making it look great.

Richard Edel II

CEO / Sales / Creative

Rick created OmniSence Digital in 2018 with a vision to help clients grow their online presence.

He has a Bachelor’s Degree in Information Technology and an Associates in business management with an emphasis in marketing. He has been building websites since the 90’s in basic HTML. Rick used his degree to teach high school and at the collegiate level from 2009 to 2013.

While he enjoyed his time as a teacher, his real passion was helping small businesses grow online. Rick’s goal is to build the best dedicated and creative team of Digital Marketers in the Midwest.

Outside of work, Rick enjoys hanging out with his family, spending time in nature and traveling with his drone and camera.

Jacob Schmidt

Web / Project Manager / Creative

Jake is currently the Web Designer & Project Manager for OmniSence Digital. Jake joined the OmniSence Digital team in 2018 and has been building expertise in the Digital Marketing world ever since and is currently working on his Bachelor’s Degree in Computer Science. Fueling his passion for Digital Marketing is his appreciation for small & local business and his interest in computer science and working in a digital environment.

Jake dedicates himself to the oversight and completion of daily projects while always looking for ways to advance and improve OmniSence Digital’s work and client experience. When he’s not working on client proposals, analyses, and web design, he’s gaming, chasing the perfect landscape photo, riding motorcycle, or mountain biking.

“Most of the successful people I’ve known are the ones who do more listening than talking.” – Bernard Baruch

Andrea Stark

SEO / Advertising / Creative

Andrea recently joined OmniSence Digital as an Ad’s Management Specialist. She is just starting her career in marketing and has recently finished her Associates degree in Digital Marketing through Dakota County Technical College. Some of her favorite classes she competed include Digital SEM and Analytics, Marketing Research and Design Fundamentals.

Andrea has the desire to further her learning while working with OmniSence. She looks forward to improving her skills in areas such as photography, videography and web development. In her free time, you can find Andrea volunteering for local dog rescues, fostering dogs, hanging out with her three dogs or riding her horses.

Kaley Kaufman

Social / Content / Creative

Kaley is currently the Content Marketer for OmniSence Digital.

She is a Minnesota native and graduated in the spring of 2014 from Tribeca Flashpoint Media Arts Academy in Chicago with a focus in Broadcast and New Media. She has a comprehensive studio background and has helped with over 80,000 live newscasts and productions with a variety of positions including editing, producing, shooting video on location and live audio recording and mixing.

She enjoys collaborating with others and brings high energy to every project she works on. She is proficient with Final Cut Pro X, Edius Pro 6, Avid Media Composer, and operating Solid State Logic C10HD Plus for live broadcasts. In her spare time she enjoys sitting down with a good book, cooking and traveling.

Payton Johnson

Digital Creator / Content / Creative 

Payton recently joined OmniSence Digital as a Digital Creator.

Born and raised in rural North Dakota, Payton moved east to attend college at the University of Minnesota Duluth.  In the spring of 2022, she graduated with a BBA in Marketing and Graphic Design with a minor in Anthropology. 

Payton started her own photo/video business amidst highschool and quickly found her way into wedding videography. Although creative storytelling is her true passion, she knew it was important to pair her creative instincts with a business degree. Because of this, she has experience in strategic marketing and advertising initiatives, event planning, and social media management. 

Outside of work, Payton loves spending time with her family, enjoying the outdoors, and being an overly obsessed dog mom.