5 Content Marketing Trends to Watch in 2022

content marketing, marketing trends, marketing trends in 2022, content trends in 2022

Since we’re still relatively new to the digital age, trends change at the snap of a finger, so it’s best to stay up to date every year. One of the most important content trends in 2022 to understand is that more marketers are incorporating it into their strategies, which means more competition.   However, that’s […]

What is Search Engine Optimization?

search engine optimization, SEO

Search engine optimization (SEO) is the process of improving a website’s ranking on a search engine like Google. Internet users discover content via search, so the higher a website ranks on search engines, the more traffic it gets. Websites receive traffic either from search engine results or search engine ads. Why SEO is Important? SEO […]