Tag: social media

5 Mistakes Businesses Make With Social Media

Social media, social media marketing, posting on social media, social media mistakes, social media goals, social media advertising

Most businesses know that social media is a powerful marketing tool. However, many don’t know how to use it effectively, and as a result, they make common mistakes that can hurt their business. In this blog post, we’ll discuss five of the most common mistakes businesses make with social media and how to avoid them. […]

Is Social Media Actually Helping Your Company’s Bottom Line?

social media, social media for business, business social media, can my business benefit from social media, does social media help my company's bottom line, small business, small business social media, can Facebook help my bottom line

Are you wondering whether social media is worth it?   Well, 93% of marketers state that the number one benefit of using social profiles for their business is increased exposure. As any smart entrepreneur knows, the more brand exposure you get, the more customers you can draw in, which benefits your bottom line.    More exposure is […]

Prepare Your Social Media Marketing Strategy for 2022

social media marketing, social media, marketing strategy, social media marketing strategy, build your online presence, social media presence, the importance of social media marketing, small business marketing

Many people often prefer small, local businesses to established brands when the former has a distinct identity and offers a personalized experience. With that in mind, ensure the social media marketing strategy you develop for 2022 leverages your brand persona.   The goal of your strategy is to use social media to extend your reach […]